No. of Participant  :          27 persons / class

Objective  :         At the end of the program, the participants should understand the 

                          concept of Sales Excellence and implement the concept at work

                          effectively.

Contents  :                            

Day-1              

•  Part 1 - Time Management & Setting

•  Part 2 - Territory & Route Planning

•  Part 3 - The Professional Sales Call & Development of a Call Script

   +  Sales Environment

   +  Farmer Needs

   +  The Buying Cycle

Day-2             

•  Part 3 - The Professional Sales Call & Development of a Call Script (Continued)

   +  Bayer’s Value Proposition

   +  The Bayer Sales Process

   +  The Sales Call

   +  The Call Script

   +  How to Learn a Skill

   +  3 Critical Success Factors

   +  Action Plan (Homework)

TrainingMethods :   

•  Workshop / Exercise                                      60%

•  PowerPoint Presentation                                 40% 

    Duration  :               2 days